Helium 10 vs. Jungle Scout - Which is Better for Listing Optimization?
When we look for the best tools for selling on Amazon, we often see two options mentioned a lot – Jungle Scout and Helium 10.
But the tricky part is deciding between them.
We get it! We were in the same situation, feeling totally confused about which one to choose. After all, We want to invest in the best option. But don’t worry, We’ve researched both of them thoroughly and written this comparison of Helium 10 versus Jungle Scout based on my experience.
After talking to many sellers and trying out both tools, We've made a fair comparison where We'll look at all the details, from accuracy to features to support and resources.
So, stick with me until the end, and then you can decide which one you prefer!
Helium 10 vs Jungle Scout: Overview
Before we get into the details and compare them, let's quickly see what Jungle Scout and Helium 10 are and how they assist sellers.
Helium 10 Overview
In simple terms, Helium 10 is a toolkit designed for Amazon and Walmart sellers. It offers various tools for tasks like finding keywords, searching for products, marketing, optimizing listings, analyzing data, and more. Helium 10 gathers information from Amazon's API and processes it using multiple machine learning and AI models to provide useful insights and solutions.
Helium 10 acknowledges that some of its data is estimated, but it stands by its accuracy.
Moreover, if you choose one of Helium 10's paid plans, you'll gain access to several excellent resources to grow your business further.
Jungle Scout Overview
Likewise, Jungle Scout is also a tool for Amazon sellers. It offers various functions like product search, keyword research, listing improvement, inventory management, a supplier database, and more. As per Jungle Scout’s official research, it ranks at the top when it comes to data accuracy and other eCommerce functionalities.
Helium 10 vs Jungle Scout: Which One Provides More Accurate Data?
Before we compare them further, let's first look at their accuracy. We rely on seller tools for predicting the future and analyzing data. But if a tool isn't accurate, its features won't matter much.
Helium 10's Accuracy
According to a study by Jungle Scout, Helium 10 is about 74% accurate, ranking it third after Jungle Scout and Viral Launch.
But here's the thing!
Why trust a competitor's assessment when we can test it ourselves?
So, We tried Helium 10 and talked to some of its users. Based on my evaluation, Helium 10's accuracy rate is around 76%, which is quite good for planning business strategies.
Jungle Scout's Accuracy
Jungle Scout's research claims it's the most accurate tool for Amazon sellers, with an accuracy rate of almost 84%.
My findings align with this. Jungle Scout's accuracy falls between 84-86%, surpassing other tools in the industry.
Winner: Jungle Scout
The verdict is clear. Jungle Scout leads with 84% accuracy.
However, this doesn't mean Helium 10 is completely inaccurate. It can compete closely with Jungle Scout, taking the second spot.
But when it comes to these two tools, Jungle Scout provides more precise data than Helium 10.
Helium 10 vs Jungle Scout: Who Offers More Effective And Robust Features?
After looking at accuracy, the next important factor is the features they offer.
Winner: Helium 10
Looking at the features offered by both Jungle Scout and Helium 10, Helium 10 stands out with its more extensive and efficient functionalities. It provides various premium features like PPC software, URL-building features, seller assistance, and more.
Tim David, a 7-figure Amazon FBA seller, supports this view, stating, "Helium 10 is reported to be 74% accurate, lower than Jungle Scout. However, We still use Helium 10 because of its vast features."
Considering this, We find Helium 10 to be superior to Jungle Scout in terms of features.
Helium 10 vs Jungle Scout: Which One Is Easier To Navigate?
For new Amazon sellers, it's crucial to consider how easy a tool is to use. If it's complicated, it can waste time and money.
Helium 10 Ease Of Use:
Upon signing up for Helium 10, users are greeted with a dashboard where all features are easily accessible. The dashboard includes tools, profits, follow-up, and more.
The dashboard provides samples to guide users. For example, if you're new and looking for trending keywords, Helium 10 offers sample ASINs to try.
All tools are conveniently located on the dashboard, making navigation straightforward and engaging.
Jungle Scout Ease Of Use:
Similar to Helium 10, Jungle Scout offers a user-friendly experience. New users start with product search while existing customers see their business performance analytics on the dashboard.
Features like toolbox, keyword research, and marketing are listed in a sidebar menu, allowing users to explore them easily.
Winner: It's A Tie!
Both Jungle Scout and Helium 10 offer intuitive navigation, making them beginner-friendly and hassle-free.
Helium 10 vs Jungle Scout: Features Comparison (Side-By-Side)
Both Helium 10 and Jungle Scout are excellent Amazon seller tools, but you can only choose one. Let's compare their features in detail to help you decide:
Product Research:
Both tools offer tools for product research.
Helium 10 provides Black Box and Trendster tools. Black Box allows users to search for products, keywords, competitors, and niches. Trendster shows product trends using ASIN numbers and keywords.
Jungle Scout offers a Product Database and Opportunity Finder tools. Product Database helps users find products, while Opportunity Finder identifies niche opportunities based on a Niche Score.
Winner: Helium 10
Helium 10 offers a single tool for refining product searches, while Jungle Scout requires multiple tools.
Keyword Research:
Both tools offer tools for keyword research.
Helium 10 provides Cerebro and Magnet tools. Cerebro allows users to find keywords using ASIN numbers, while Magnet suggests keywords based on seed keywords.
Jungle Scout offers Keyword Scout, providing keyword suggestions and metrics like PPC Bid and Ease of Rank.
Winner: It's A Tie!
Both tools offer similar keyword research tools, providing valuable keywords for optimizing product listings.
Overall, both Helium 10 and Jungle Scout have their strengths and weaknesses. Choose the one that aligns best with your needs and preferences.
Helium 10 vs Jungle Scout: Who Has More Active Customer Support Solutions?
When you're paying for a service, good customer support is essential. Let's see who offers better support between Jungle Scout and Helium 10.
Helium 10 Customer Support:
Helium 10 provides three ways to contact their team: email ([email protected]), live chat, and a contact support form. Live chat usually offers the fastest response, while email and contact form support may take a bit longer. They also offer a dedicated solution called "Seller Solutions Hub" for experienced sellers seeking expert assistance.
Jungle Scout Customer Support:
Jungle Scout also offers three options: live chat support, email ([email protected]), and a contact support form. Live chat provides instant responses, while email and contact form support may take a few hours.
Winner: It's A Tie!
Both Jungle Scout and Helium 10 offer three ways to contact support, so they're on par in terms of customer service. However, both could improve by adding live call support for more active engagement with users.
Helium 10 vs Jungle Scout: Who Offers More Convenient Learning Resources To The Users?
Beyond features and accuracy, Amazon seller tools should provide valuable learning resources to help users improve their skills and revenue. Let's see who offers better learning materials between Jungle Scout and Helium 10.
Helium 10 Learning Resources:
